Are you thinking of starting a business this year? Do you already have the perfect idea? If so how will you make the leap to start a business? They always say if you have the idea then just go for it. However, if you have any doubts, why not start with some research first.
Starting a business can be extremely rewarding and exciting! . It can give you independence and autonomy as well as the ability to focus on work that you are passionate about. However, starting a new business definitely has its risks. Having a plan will help keep the whole picture in place.
Luckily, 2017 has more ways to validate and test how effective a business idea can be. Here are our top three ways to help you take your first steps in building your new business venture this 2017:
- Know what your customers are looking for.
Study customer reviews of related products to find out what people want and what they dislike. Start by reading and scanning through popular online stores like Amazon. Focus on the reviews that gave the product two or three stars so you can determine what the gaps are between what people want and what they are already getting. Identify what makes these customers feel delighted about their purchase, and what makes some feel unsatisfied These comments and reviews can be essential information on how will you take advances in your target market.
- Interact and widen your circle with an Online Community.
Friends and family are great at giving their opinion on a new business idea, however their advice may sometimes be a little biased. To get more honest feedback you can direct your questions to an online community. Choose the platform or community that is relevant to your purpose and generate discussions to gather the information you need. Participate in other conversations as well. This is a community, you are expected to give and interact. This valuable feedback will allow you to hear what your target market really wants directly and can give you valuable gems of information.
- Collect your own data.
Conducting your own surveys are a great way to source information relevant directly to your needs and to determine exactly what your customers are looking for. The problem is convincing people to take the time to complete the survey. They need an incentive. You may not have the budget to give away iPhones or ultra-expensive gadgets to make your promos eye-catching. Why not use a funny gimic that will get your friends sharing the link on Facebook and encouraging others to complete it for you? Generating a buzz will spark people’s interest and get people talking about your idea.
In 2017 there are numerous ways to interact and solicit ideas from different parts of the world by using a variety of online tools. If you have finished your research and are ready to take on that leap of starting your own business, our bookkeepers and business planning specialists at Fusion can set you up with the tools you need to succeed. Todays preparation is tomorrow’s success.
